Web & Social Media Specialist


FUI - Corporate Office

Redwood Falls, Minnesota

Farmers Union Industries, LLC, also known as FUI, is a leading agricultural based manufacturing company based in Redwood Falls, MN. FUI is a premier provider of specialized products, providing superior value and services to our members and customers. Our current operations include Central Bi-Products, Northland Choice, Midwest Grease, Artex Manufacturing, Pet Care Systems, Redwood Farms Meat Processors, and Performance Pet Products. FUI currently manufactures in 8 facilities in a three state area, including: Redwood Falls, Long Prairie, Waite Park and Detroit Lakes, Minnesota; Mitchell, South Dakota and Estherville, Iowa. For more information, visit fuillc.com.

Job Title: Web & Social Media Specialist
Location: Redwood Falls, MN
Reports To: Chief Financial Officer

Areas of Accountability

All areas of accountability to be delivered in a manner that aligns with the values and business strategy of Farmers Union Industries, LLC.

  • Internal/External Web Development
  • Social Media Platforms & Traffic
  • Continuous Improvement / Strategy
  • Brand Awareness Support

Essential Duties & Responsibilities

  • Manage FUI social media (Facebook, LinkedIn, etc.), website, and electronic signage to create brand and employee awareness
  • Collaborate with Marketing, Sales, HR and Operations to produce relevant content and ensure its effectiveness
  • Create shareable content appropriate for specific networks to both spread our brand and our content/links
  • Maintain content and social media campaigns to drive more traffic and interaction from consumers, suppliers, and employees
  • Engage in relevant social discussion about our company, competitors, industry from existing customers and new audiences
  • Develop front-end web code and write clean, semantic code to continuously update design and content of the company website
  • Implement additional code to launch interactive tools and apps where appropriate to benefit company digital goals
  • Create and optimize web projects, meeting deadlines, and improving user efficiency while maintaining quality web development
  • Create and post blog content for each of FUI’s brands regularly on website to update audiences on company news
  • Conduct analytical research to determine traffic on social media platforms
  • Report to internal team members on analytics and social discussion; provide ideas for improvements in audience experience
  • Support overall marketing goals through defined digital strategy

Situations may arise that require employees to temporarily or permanently assume responsibility for tasks not specifically outlined in this job description. Employees may be requested to work additional hours and/or accommodate a heavier than normal work load.

Qualifications

  • BS in Communications, Web Design, or related field, preferred
  • 3-5 years’ proven experience in social media and web development
  • Strong background with HTML5, CSS3, JavaScript, and jQuery
  • Experience in Adobe Creative Suite and SharePoint, preferred
  • High level of proficiency, accuracy, discretion and confidentiality
  • Advanced written and verbal communication skills with high level of professionalism
  • Advanced organizational and time management skills to conduct multiple tasks within constraints of timelines
  • Travel up to 10%, annually

AA/EEO/Drug-Free Workplace. We use E-Verify.


Come Work With us

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Farmers Union Industries, LLC is an equal opportunity employer / affirmative action employer and considers applicants for all positions without regard to race, color, religion, creed, sex, national origin, age, disability, genetic information, veteran status, marital status, status with regard to public assistance, sexual orientation, or any other characteristic protected by law.

Please furnish us with complete information as requested on this application. Do not submit a resume in place of completing any part of this application; a resume may be attached.


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